Finally bought some of this coffee from Amazon. It cost me about £15 for 50g! It came in a sealed foil packet as beans which I then ground in my blender and took some to work for my line manager and I to taste. I found it quite smooth but other than that, it tasted like coffee to me.
This is the Kopi Luwak coffee which is eaten, partially digested and defecated by the Asian palm civet. There are now some ethical concerns over this coffee as some Indonesian farmers are putting the civets into battery cages to produce the coffee.